30BEST.NET - RATING AGENCY
TORONTO JANUARY, 2024

The Best Digital Marketing agencies in TORONTO 2024

This rating was updated on:
22nd of January 2024
Understanding the world of digital marketing is not an easy task for most top managers and company owners, especially those who are at the very beginning of a digital business transformation. Everyone is looking for a reliable and professional digital marketing agency to address their Google visibility challenges. Choosing the right digital marketing company is critical to your business's future – the wrong choice will almost always lead to a loss of marketing budgets and even a loss of trust to your brand.

This rating of best digital marketing agencies in Toronto is primarily based on feedback from owners, top executives and marketing directors of Forbes Global 2000 private companies that have branches in Toronto, Mississauga, Markham, Hamilton, Brampton, Vaughan, Oshawa, Whitby. Such feedbacks generate 75% of the agency's score, and another 14 indicators* generate the remaining 25%.
best digital marketing agencies in Toronto 2023 - Mediaforce
Score
9.97
best digital marketing companies in Toronto 2023 - Mediaforce
Company profile
Mediaforce is a software development company that builds cloud-based HR and association applications. We pivoted and have been helping small to medium-sized businesses, brands and non-profits with almost every aspect of digital marketing, web design, cyber security and business operations since.
top digital marketing agencies in Toronto 2023 - Mediaforce
Contact details
https://mediaforce.ca
+14166395925
Address: 439 University Ave 5th Floor, Toronto, ON M5G 1Y8, Canada

best digital marketing agencies in Toronto 2023 - CHANGES
Score
9.96
best digital marketing companies in Toronto 2023 - CHANGES
Company profile
One of the leading web design and digital marketing agencies in the world. CHANGES provides a wide range of cutting edge and traditional web design and marketing services. As of 2024 CHANGES executes digital strategy of 7 companies listed on Forbes Global 2000.
top digital marketing agencies in Toronto 2023 - CHANGES
Contact details
https://changes.agency
(672) 999 5939
Address: Vancouver, BC, Canada

#3 Social Media 55

best digital marketing agencies in Toronto 2023 - Social Media 55
Score
9.95
best digital marketing companies in Toronto 2023 - Social Media 55
Company profile
Social Media 55 is an award-winning full-service digital marketing agency. We offer businesses innovative solutions that deliver the right type of audience to you in the most effective strategies possible. At Social Media 55, we’ve become experts at nano-targeting our digital marketing efforts to deliver results to our clients that are unsurpassed and unparalleled.
top digital marketing agencies in Toronto 2023 - Social Media 55
Contact details
https://socialmedia55.com
+18446334255
Address: 130 King St W Suite 1800, Toronto, ON M5X 1E3, Canada

best digital marketing agencies in Toronto 2023 - KRFTWRK
Score
9.94
best digital marketing companies in Toronto 2023 - KRFTWRK
Company profile
We’re dedicated to helping entrepreneurs get off the ground, mitigate risk, and succeed. We care about bringing you the best return on your investment for your marketing spend. This means understanding your customers, being bold with creativity and being smart with advertising.
top digital marketing agencies in Toronto 2023 - KRFTWRK
Contact details
https://www.krftwrk.ca
+18559170911
Address: 32 Britain St, Toronto, ON M5A 1R6, Canada

best digital marketing agencies in Toronto 2023 - The Story
Score
9.93
best digital marketing companies in Toronto 2023 - The Story
Company profile
We are an award-winning web design company that has been creating websites since 2012. Our strategy, branding, and copywriting services enable us to create websites that propel our clients to success. We create awesome websites. We are experts at crafting custom-designed websites, elevating our client’s online experience.
top digital marketing agencies in Toronto 2023 - The Story
Contact details
https://thestorywebs.com
+16477237046
Address: 33 Erskine Avenue Suite 603, Toronto, OТ M4P 1Y6

best digital marketing agencies in Toronto 2023 - Brand & Mortar
Score
9.92
best digital marketing companies in Toronto 2023 - Brand & Mortar
Company profile
Brand & Mortar is an award-winning full-service marketing agency in Toronto with expertise in branding and brand strategy, website design, social media management, content marketing, pay-per-click advertising (PPC) and search engine optimization (SEO). As a leading website design company in Toronto, we have expertise in WordPress design and development, e-commerce website design and development.
top digital marketing agencies in Toronto 2023 - Brand & Mortar
Contact details
https://brandandmortar.com
+14167291154
Address: 31 Powerhouse St Suite 203, Toronto, ON M6H 0C7

best digital marketing agencies in Toronto 2023 - BrandLume
Score
9.91
best digital marketing companies in Toronto 2023 - BrandLume
Company profile
We’re BrandLume, a global, one-stop-shop for everything Marketing, Branding, and Websites to help you make your business shine through today’s cluttered marketplace, hassle-free. Take care of all your needs in one place, hassle-free, at a fraction of the usual cost and with no strings attached.
top digital marketing agencies in Toronto 2023 - BrandLume
Contact details
https://brandlume.com
+18558646283
Address: 91 Oxford Street, Toronto, ON M5T 1P2

best digital marketing agencies in Toronto 2023 - Awkward Media
Score
9.90
best digital marketing companies in Toronto 2023 - Awkward Media
Company profile
A social media strategy agency that helps businesses achieve awesome social media campaigns with a return on investment. Our social media marketing campaigns encompass all aspects of social media. From a comprehensive social media strategy to social media advertising, content creation, email marketing strategy, monthly reports, and account management.
top digital marketing agencies in Toronto 2023 - Awkward Media
Contact details
https://awkward-media.com
+16478491082
Address: 43 Hanna Ave #230, Toronto, ON M6K1X1, Canada

#9 OneCore Media

best digital marketing agencies in Toronto 2023 - OneCore Media
Score
9.89
best digital marketing companies in Toronto 2023 - OneCore Media
Company profile
Our recommendations are based on data, industry expertise and our experience building high-performing teams and processes. Based on the analysis, we provide you with a detailed data-driven assessment that will be the foundation for accurate strategy development.
top digital marketing agencies in Toronto 2023 - OneCore Media
Contact details
https://onecoremedia.com
+16474922173
Address: 1000 Finch Avenue West Suite 222, Toronto, ON M3J 2V5, Canada

#10 Explore Agency

best digital marketing agencies in Toronto 2023 - Explore Agency
Score
9.88
best digital marketing companies in Toronto 2023 - Explore Agency
Company profile
We provide you with a full-service digital marketing solution that fits your business, whether you have five employees or fifty. Whether you need a professional marketing strategy, branding services, web development content creation, or digital marketing – you are in the right place. Grow your business with results-oriented & ROI-driven services.
top digital marketing agencies in Toronto 2023 - Explore Agency
Contact details
https://www.explore.agency
+14164560428
Address: 332 Horner Ave Unit 100, Toronto, ON M8W 1Z3

#11 Qode Media

best digital marketing agencies in Toronto 2023 - Qode Media
Score
9.87
best digital marketing companies in Toronto 2023 - Qode Media
Company profile
We are internet-presence strategists with a passion for people, technology, and ideas. Founded in 2011, we are a fully Google Panda, Hummingbird, and Penguin-compliant Search Engine (SEO) and DMA service provider. We have worked with a wide variety of clients, each of which come from different industries and backgrounds.
top digital marketing agencies in Toronto 2023 - Qode Media
Contact details
https://qodemedia.com
+14162080157
Address: 4789 Yonge Street Suite 807, Toronto, ON M2N 0G3

#12 Consultus Digital

best digital marketing agencies in Toronto 2023 - Consultus Digital
Score
9.86
best digital marketing companies in Toronto 2023 - Consultus Digital
Company profile
Consultus Digital is Canada's leading performance marketing agency. With dedicated departments for each of the major digital marketing disciplines, our agency is structured to provide our clients with the best lead-generation ideas and execution. We take the time to truly understand you, your customer, your industry, your sales processes, and your objectives.
top digital marketing agencies in Toronto 2023 - Consultus Digital
Contact details
https://consultusdigital.com
+16479579718
Address: 136 Geary Ave Unit 109, Toronto, ON M6H 4H1, Canada

#13 23e2 digital

best digital marketing agencies in Toronto 2023 - 23e2 digital
Score
9.85
best digital marketing companies in Toronto 2023 - 23e2 digital
Company profile
23e2 is a digital marketing agency based in Toronto. We create powerful visual representations that engage audiences. Our marketing agency provides services for everything from Google 360 virtual tours and website design to advertising campaigns and marketing materials. We help established and new companies reinvent themselves in the digital age and develop more intimate and valuable relationships with their customers.
top digital marketing agencies in Toronto 2023 - 23e2 digital
Contact details
https://23e2.com
+16475762115
Address: 250 University Ave #213, Toronto, ON M5H 3E5

best digital marketing agencies in Toronto 2023 - Noetic Marketer
Score
9.84
best digital marketing companies in Toronto 2023 - Noetic Marketer
Company profile
We’re Noetic Marketer, and we’re on a mission to help businesses maximize the positive impacts they make within their communities. We create and implement customized digital marketing strategies with a focus on search engine optimization, content marketing, pay-per-click advertising, and social media advertising for the higher education, e-commerce, professional services, and contractor industries.
top digital marketing agencies in Toronto 2023 - Noetic Marketer
Contact details
https://www.noeticmarketer.com
+14167974242
Address: 18 King Street East Suite 1400, Toronto, ON M5C 1C4

best digital marketing agencies in Toronto 2023 - EDKENT
Score
9.83
best digital marketing companies in Toronto 2023 - EDKENT
Company profile
EDKENT Media is a full-service digital marketing agency and internet marketing company based out of Canada. We provide SEO, PPC, Web Design & Development, Social Media Management, Content Marketing, Email Marketing & Inbound Marketing Solutions. We help businesses from mid-size to enterprises help achieve positive ROI consistently and drive predictable Growth Year after Year.
top digital marketing agencies in Toronto 2023 - EDKENT
Contact details
https://edkentmedia.com
+16473528700
Address: 885 Progress Ave #212, Toronto, ON M1H 2X7, Canada

#16 Art & Science

best digital marketing agencies in Toronto 2023 - Art & Science
Score
9.82
best digital marketing companies in Toronto 2023 - Art & Science
Company profile
Art & Science is a multi-award-winning digital agency unlike any other. We combine the creative inspiration of the artist with the analytic rigor of the scientist to produce campaigns, products and even new companies. We’re smart, agile, and we generally kick a lot of asses.
top digital marketing agencies in Toronto 2023 - Art & Science
Contact details
https://artscience.ca
+14163662266
Address: 119 Spadina Ave Suite 800, Toronto, ON M5V 2L1

#17 Asset Digital Communication

best digital marketing agencies in Toronto 2023 - Asset Digital Communication
Score
9.81
best digital marketing companies in Toronto 2023 - Asset Digital Communication
Company profile
Asset Digital Communications is an established digital marketing agency in Toronto. Our marketing and advertising teams bring top-level expertise, wide experience across many industries, and a passion to help companies grow with digital marketing tools and tactics. Our delighted clients span both B2B and B2C businesses across a wide range of industries.
top digital marketing agencies in Toronto 2023 - Asset Digital Communication
Contact details
https://assetdigitalcom.com
+14166629524
Address: Inside Spaces, 1655 Dupont St 4th Floor, Toronto, ON M6P 3T1, Canada

#18 Caiden Media

best digital marketing agencies in Toronto 2023 - Caiden Media
Score
9.80
best digital marketing companies in Toronto 2023 - Caiden Media
Company profile
Caiden Media is a creative digital marketing agency. Our innovative web design solutions are guided by key marketing principles, ensuring your unique business receives what it deserves. We are a small digital team passionate about providing top-class service to our valued customers. We bring over a decade of successful experience to any project.
top digital marketing agencies in Toronto 2023 - Caiden Media
Contact details
https://caidenmedia.com
+14165461086
Address: 150 King St W Suite 226, Toronto, ON M5H 1J9

best digital marketing agencies in Toronto 2023 - Yopie
Score
9.79
best digital marketing companies in Toronto 2023 - Yopie
Company profile
Our team was put on this earth to help improve the digital landscape and provide transparent and effective digital strategies to our clients. By focusing heavily on conversions and understanding the customer's needs to provide a custom solution, we are able to establish long-term partnerships with our clients that transform their marketing campaigns.
top digital marketing agencies in Toronto 2023 - Yopie
Contact details
https://yopie.ca
+14169154268
Address: 100 King St W #5700, Toronto, ON M5X 1C7, Canada

best digital marketing agencies in Toronto 2023 - clickguru
Score
9.78
best digital marketing companies in Toronto 2023 - clickguru
Company profile
clickguru’s complete online digital marketing platform in Toronto is perfect for dentists, lawyers & other professional services. We handle every aspect of digital marketing that makes you important to Google. From blogging and content writing to social media, email marketing, more five-star reviews, plus traditional SEO, monthly analytics, and white glove service.
top digital marketing agencies in Toronto 2023 - clickguru
Contact details
https://www.clickguru.com
+18447446649
Address: 64 Vaughan Rd 3rd Floor, Toronto, ON M6G 2N4, Canada

#21 The Best Media

best digital marketing agencies in Toronto 2023 - The Best Media
Score
9.77
best digital marketing companies in Toronto 2023 - The Best Media
Company profile
The Best Media is a full-service SEO company and digital marketing agency that provides high-quality services to small and medium-sized businesses in Toronto. As a professional video production agency in Toronto, we provide highly-impactful content to increase ROI, engage customers, and build brand recognition.
top digital marketing agencies in Toronto 2023 - The Best Media
Contact details
https://thebestmedia.com
+14162530934
Address: 701 Evans Ave Suite 100, Etobicoke, ON M9C 5E9, Canada

#22 Variance Marketing

best digital marketing agencies in Toronto 2023 - Variance Marketing
Score
9.76
best digital marketing companies in Toronto 2023 - Variance Marketing
Company profile
Variance Marketing helps companies of all types across North America generate leads and online sales. Working primarily as an SEO agency, our clients occupy first page rankings on Google for multiple relevant search terms within their respective industries – which is a long-term strategy to generate inbound leads for years to come.
top digital marketing agencies in Toronto 2023 - Variance Marketing
Contact details
https://www.variancemarketing.com
+14166280399
Address: 1001 Finch Ave W, Toronto, ON M3J 2C7, Canada

best digital marketing agencies in Toronto 2023 - ZoneCloud
Score
9.75
best digital marketing companies in Toronto 2023 - ZoneCloud
Company profile
At ZoneCloud, we are determined to deliver top-notch services in web design and development, brand photography, content creation, digital marketing, and cloud hosting to help businesses, big and small, to increase their online visibility and get their message across amid thousands of competitor companies.
top digital marketing agencies in Toronto 2023 - ZoneCloud
Contact details
https://zonecloud.net
+14372916555
Address: 2 Bloor Street East Suite 3500, Toronto, ON M4W 1A8

best digital marketing agencies in Toronto 2023 - ICONICA
Score
9.74
best digital marketing companies in Toronto 2023 - ICONICA
Company profile
Our personalized approach avoids cookie-cutter marketing. We’re a one-stop shop, offering a comprehensive suite of marketing services. Our client-focused goal is understanding your business and its unique objectives. We’ll listen, take notes, make suggestions, and deliver. With over 20 years of specialized experience, we know the importance of reliable and timely service.
top digital marketing agencies in Toronto 2023 - ICONICA
Contact details
https://iconica.ca
+14169217484
Address: 133 Lowther Avenue, Toronto, ON M5R 1E4

best digital marketing agencies in Toronto 2023 - Jumpfactor
Score
9.73
best digital marketing companies in Toronto 2023 - Jumpfactor
Company profile
Jumpfactor is an award winning B2B marketing firm specializing in B2b lead generation. Our strategies leverage B2B optimized web design, B2B lead nurturing, B2B content marketing, B2B, SEO, B2B Inbound Marketing and Account-Based Marketing (ABM) to create powerful strategies that drive results.
top digital marketing agencies in Toronto 2023 - Jumpfactor
Contact details
https://www.jumpfactor.net
+18555295867
Address: 101 Duncan Mill Rd, North York, ON M3B 1Z3, Canada

#26 New Digital

best digital marketing agencies in Toronto 2023 - New Digital
Score
9.72
best digital marketing companies in Toronto 2023 - New Digital
Company profile
New Digital marketing agency is a team of digital marketing professionals. We begin with a strategy that’s built for the way customers buy in 2023. Our digital marketing company implemented this strategy at 300+ companies - this helps generate insights at scale. Every day we drive game-changing results for our clients - and we love doing it.
top digital marketing agencies in Toronto 2023 - New Digital
Contact details
https://newdgtl.com
+14373740375
Address: 18 King St E Suite 1400, Toronto, ON M5C 1C4, Canada

best digital marketing agencies in Toronto 2023 - Speakeasy
Score
9.71
best digital marketing companies in Toronto 2023 - Speakeasy
Company profile
Speakeasy is the only agency in Canada that offers guaranteed ROI on all paid ad campaigns. Aside from industry-leading ad campaigns, we employ a rockstar account management team supported by in-house experts who develop social media strategies; highly optimized websites; organic SEO programs; and stunning photo, video, and graphic design content.
top digital marketing agencies in Toronto 2023 - Speakeasy
Contact details
https://gospeakeasy.com
+16473000905
Address: 39 Shank St #322, Toronto, ON M6J 3X3

#28 Search & Gather

best digital marketing agencies in Toronto 2023 - Search & Gather
Score
9.70
best digital marketing companies in Toronto 2023 - Search & Gather
Company profile
Working with companies of all sizes and industries, we focus on performance-driven digital marketing and take pride in our ability to get results and growth across all major digital ad platforms. We’ll help you target your customers using multiple factors, like time, device, location, and previous search behavior.
top digital marketing agencies in Toronto 2023 - Search & Gather
Contact details
https://searchandgather.co
+16473000905
Address: 20 Maud St Unit 201, Toronto, ON M5V 2M5

best digital marketing agencies in Toronto 2023 - Elite Digital
Score
9.69
best digital marketing companies in Toronto 2023 - Elite Digital
Company profile
As an award-winning digital marketing agency, Elite Digital fuses marketing savvy with cutting-edge digital strategy and expertise to deliver campaigns that drive results. With the most innovative minds in digital marketing under one roof, Elite Digital provides expertise in social media marketing, SEO, SEM, content marketing, web design, and far beyond.
top digital marketing agencies in Toronto 2023 - Elite Digital
Contact details
https://elitedigitalagency.com
+14167476111
Address: 5511 Steeles Ave W #200, North York, ON M9L 1S7, Canada

best digital marketing agencies in Toronto 2023 - Arnold Street
Score
9.68
best digital marketing companies in Toronto 2023 - Arnold Street
Company profile
At ASM, everything we do is goal-driven. Our client's success is our greatest achievement and we work tirelessly to ensure that goals are surpassed. Whether working on photography, video, web design, or digital marketing campaigns, everything is about our client’s bottom line. Experience an incredible return on your investment through our customized creative content development.
top digital marketing agencies in Toronto 2023 - Arnold Street
Contact details
https://arnoldstreet.com
+14168493857
Address: 100 King St W Suite 5700, Toronto, ON M5X 1A9

Digital Marketing in Toronto

Digital marketing in Toronto, Canada, is a dynamic and ever-evolving field. Toronto has a diverse range of industries, from technology and entertainment to tourism and education, which presents many opportunities for digital marketing.

One of the primary considerations for digital marketing in Toronto is the use of local strategies. Toronto is a large city with a unique culture and a diverse population, so it is important to tailor digital marketing strategies to the local audience. This includes using local language and phrases, highlighting local landmarks and events, and working with local influencers to build brand awareness and credibility.

Social media marketing is also an important aspect of digital marketing in Toronto. Platforms such as Facebook, Twitter, and Instagram are popular in Toronto, and businesses can leverage these channels to reach and engage with their target audience. Many businesses in Toronto also use LinkedIn to connect with other businesses and professionals in their industry.

Paid advertising, such as Google Ads and Facebook Ads, is another effective digital marketing strategy in Toronto. With paid advertising, businesses can target specific audiences and demographics, ensuring that their message is seen by the right people at the right time.

Finally, businesses operating in Toronto should be aware of specific regulations related to advertising and marketing, including the Canadian Anti-Spam Legislation (CASL) and the Competition Act. It is important to ensure that any digital marketing activities are compliant with these regulations.

In summary, digital marketing in Toronto requires a focus on local strategies, social media marketing, paid advertising, and an understanding of the unique regulations in Canada. By optimizing for these factors, businesses can increase their online presence, build brand awareness, and ultimately drive more leads and sales in the Toronto market.

What You Need to Think About When Rating the Best Digital Agencies in Toronto

Choosing an Toronto digital marketing agency isn’t always easy – so what do you need to think about when rating your shortlist? This piece will help you decide.
Technology moves at such a rapid pace today that you might find it's becoming harder than ever before to stay one step ahead of your business' digital marketing. Yet, it's vitally important because without effective digital marketing, businesses lay themselves wide open to being left behind.

Consumers today have so much choice that it's easy to switch from one brand to another – especially when the other brand's digital marketing strategy is so effective, it's hard to ignore. Even with a strong marketing team at the helm of a business, there's often need for outside consultants in Toronto, with a combination of digital technology expertise and marketing genius to bring a different angle to businesses.

More business leaders are looking to either completely outsource their digital marketing needs or to bring onboard an outside digital marketing agency to complement their in-house team. However, making the right decision is crucial, especially if a business is looking to completely overhaul their digital marketing approach. Making an ill-informed decision could lead to disastrous results for the future of your business; loss of loyal clients, lack of visibility both on and offline – not to mention leave a hole in the marketing budget!

So how do you rate agencies in Toronto when it comes to outsourcing your digital marketing? This piece will help you to decide how you rate digital agencies, so you make a sound decision.

What Are Your Digital Marketing Goals?

Before you start looking for a digital marketing agency in Toronto, you should think about your goals. Your overall business strategy will no doubt include your marketing targets and your entire team need to understand what it is you want to achieve. Next, it's all about how you're going to achieve those goals. In terms of digital marketing strategy, there are a lot of ingredients to help deliver success – and all of those ingredients should be provided by any top digital marketing agency. So what should your strategy target?

Is Your Website Performing?

It's always a good idea to review your website periodically, compare it to your competitors websites an consider whether it's responding to your customers requirements. Essential elements of an effective website include a responsive website that functions according to today's needs. It should be easy to update and intuitive too. Today's websites aren't static. If you can engage your customer through an interactive website, it will serve you better. A professional digital marketing agency in Toronto should be able to tell you what your website needs to do to perform – and if they can't, then they won't be right for you.

Do You Need SEO (Search Engine Optimization) in Toronto?

Within your website review, you should think about your SEO strategy (search engine optimization). Obviously, there's no way that your website will be visible for every single search term a customer might use! However, you can target customers for your most important search terms and SEO needs to be woven into your content, applied to blogs and articles, and the back end of your website to get you seen. Revisit your SEO strategy at least quarterly to check it's performing to the optimum. While it might sound daunting, a professional local digital marketing agency in Toronto will understand exactly what's needed to make sure you are visible online for key search terms and if they can't do that, then they won't be a good fit.

How Are You Going to Advertise?

In terms of digital advertising in Toronto there are so many avenues you can take. There are web banners, pop-ups and Pay Per Click, more “traditional" forms of advertising online. You can advertise on your own website too – and allow trusted third-parties to advertise on your website, therefore generating additional revenue. These are all routes you might want to explore if you're not exploring them already.

As for Pay Per Click, there's real beauty in this form of online advertising because it guarantees a place at the top of search results on Google, so you do get visibility plus PPC actually targets your exact customer when it's done properly, even down to when they search online and at what time! It's a highly effective digital marketing strategy that doesn't involve a contract either, so you can pause it, change it or stop it altogether whenever you want. A reputable digital marketing agency in Toronto should be able to do all of this and more on your behalf and you should base your decision making on whether or not they will be able to craft an effective PPC and advertising campaign for you.

Social Media

Every single business in Toronto should have some form of social media presence. Without it, you definitely risk losing out and with more than 4.62 billion social media users worldwide, if you're not using it you are without doubt, missing out. Not only is social media a proven method of attracting and engaging with customers but it's another way to get your business or brand in front of your perfect customer. You can also advertise on social media and use various models of PPC. Then of course, there's social media influencing and perhaps your industry sector could benefit from an influencer? An expert digital agency in Toronto should be able to guide you on influencing.

The trouble is understanding which social media network is right for you. There's no point in opening up an account on every single social media platform if you don't know what platforms your customers use. A reputable digital marketing agency will be able to advise what the best networks are according to your demographics, set your social media up and maintain it for you. Rate your shortlist on their social media expertise.

What’s Your Budget?

There's a lot to think about – but you do need to consider other essential factors too – such as what your budget is! Unless your project is charity, no agency in Toronto will take on your digital marketing for zero and if they do offer to do it for a low cost, they probably won't deliver the results you want. So what should you expect to pay?

Good question and there's no one-size-fits-all answer! You know what your budget is and if your budget isn't large then you need to prioritize what's important to you. It might be to get your website up-to-scratch to cope with today's technology. Or it could be that you want to get to the top of Google for a few products or services? Perhaps you want to increase your social media presence? Think about what you want to happen in the long-term and your priorities to get there and take this information to different digital agencies along with your budget. See what they suggest and what they believe they can do for you for what you can spend.

Most digital agencies in Toronto will work within your budget and may suggest either a fixed price contract or a monthly retainer but how do you want to work? Some businesses pay a fixed retainer with a percentage on results and others prefer a flat fee. Don't be afraid of negotiating – after all, you're in business and digital agencies are certainly used to the question.

What Should You Ask Your Digital Agency in Toronto?

If you've defined your goals, listed your priorities and you know your budget the next stage is to find the right digital marketing partner. There are a few things you should look out for and some questions worth asking before you make the final decision and sign on the dotted line.

  • Don't be railroaded into choosing an agency, a push agency won't be the right partner for you. Of course, every digital agency will be trying to sell you their services but if you feel pressure now, imagine what that will be like in the future!

  • Ask to see examples of how they've performed in the past, with genuine case studies and contact some of the companies to see if they were happy with the work done. If their reputation precedes them, it will become very clear when you talk to someone who's used their services.

  • Check their website. Do they have any credentials or certifications? Look at their social media presence too, if they promise to grow your social media presence but they don't do much on their own social media or have few followers or little engagement then that should raise a red flag.

  • Do they speak your language? We're not talking about English or French or German – we're talking about how they explain what they can do. There are plenty of digital agencies that throw out a load of technical jargon that sounds good – but what does it actually mean? You need an agency on your level, who you can clearly understand and who doesn't try to blind you with technical science.

  • Can you do a trial run? Tying yourself into a 12-month contract is quite a big responsibility especially if you're paying a lot of money. Some agencies might offer you a trial 3-month period. It's always worth asking. The long-term ideal is that you build rapport and trust, and therefore a lasting relationship.

  • How well do they know your market? There's no point in choosing an agency who doesn't specialise in your area or at least understand your area. There are agencies that specialise in finance or e-commerce, or education, choose one that works in your sector.

  • What services do they offer? If you want an agency to focus on a few areas, check that they cover what you need. There's no point in contracting a digital marketing agency to focus on your SEO if you want them to overhaul your website too. It's better to select an agency who can cover a variety of services, so you don't have to look elsewhere in a few months.

  • How do they measure results? You want results obviously so ask how your agency is going to measure your results and how often. What will the key performance indicators (LPIs) be? What will the results be measured against? Will they send weekly reports or monthly reports? How will they format the reports and ask to see examples to make sure you can read them.

Final words

As with an overall business strategy, digital marketing needs to be examined very regularly to make sure that it is working. Likewise, if you are employing some methods that aren't performing for your business, rather than discarding them, it's worth spending some time to find out why. Perhaps they're not being implemented as well as they could be? A top-performing digital marketing agency in Toronto will also look at everything you do as a company and make their own suggestions. Along with your own digital marketing strategy and their initiative and ideas, if you choose a really strong, professional agency you should see a sizable shift in results fairly quickly. Based on all of the above points, if you're struggling to select a digital agency in Toronto, rate them on each digital marketing area to help you assess which will work best for your needs.

Best Digital Marketing agencies ratings by country

*14 additional factors that generate 25% of agencies ratings:
  • internal SEO optimization
  • DR domain
  • average DR of referring domains
  • positions of the agency in Google Toronto
  • the number of brand mentions in Google Toronto
  • availability of pages on social networks
  • ER of social media pages
  • presence on Clutch
  • Clutch, Trustpilot, Sortlist and other platforms' reviews
  • partnership with Google
  • number of digital marketing awards
  • number of years in the market
  • number of employees
  • number and quality of cases in the last year