30BEST.NET - RATING AGENCY
AUSTRIA JANUARY, 2023

The Best PR Agencies in AUSTRIA 2023

This rating was updated on:
1st of January 2023
Understanding the world of pr is not an easy task for most top managers and company owners, especially those who are at the very beginning of a digital business transformation. Everyone is looking for a reliable and professional pr agency to address their Google visibility challenges. Choosing the right pr company is critical to your business's future – the wrong choice will almost always lead to a loss of marketing budgets and even a loss of trust to your brand.

This rating of best pr agencies in Austria is primarily based on feedback from owners, top executives and marketing directors of Forbes Global 2000 private companies that have branches in Vienna, Salzburg, Innsbruck, Graz and Linz. Such feedbacks generate 75% of the agency's score, and another 14 indicators* generate the remaining 25%.
  • best pr agencies in Austria 2023 - SPREAD
    Score
    9.97
  • best pr companies in Austria 2023 - SPREAD
    Company profile
    We are a modern PR agency that provides individual services to all customers. We network to generate synergies and individual services for our partners. Apart from classical PR, we bring all instruments of modern communication in tune with each other like Marketing, Blogger Relations, Social Media Management, Consulting and Event Management.
  • top pr agencies in Austria 2023 - SPREAD
    Contact details
    https://www.spread-vienna.com
    +4319209274
    Address: Wollzeile 20/8, 1010 Vienna

  • best pr agencies in Austria 2023 - kraftwerk
    Score
    9.96
  • best pr companies in Austria 2023 - kraftwerk
    Company profile
    We’re a team of PR agency dedicated to capturing mind and market share for the leading brands we represent. We develop marketing strategies derived from real-world experience designing and implementing communications programs for both emerging and established companies. We can help to realise your ideas to the world.
  • top pr agencies in Austria 2023 - kraftwerk
    Contact details
    https://www.kraftwerk.co.at
    +4314093630
    Address: Burggasse 28-32, 1070 Vienna, Austria

#3 Putz & Stingl

  • best pr agencies in Austria 2023 - Putz & Stingl
    Score
    9.95
  • best pr companies in Austria 2023 - Putz & Stingl
    Company profile
    Established in 1992 in Mödling near Vienna, our agency has grown continuously over the years. We are an owner-managed business that has developed into a full-service agency with more than 40 clients in the B2B and B2C sectors. We offer a broad portfolio of services including communications, public relations, advertising, marketing and event management.
  • top pr agencies in Austria 2023 - Putz & Stingl
    Contact details
    https://putzstingl.at/en/
    +4322362342499
    Address: Badstraße 14a, 2340 Mödling, Austria

#4 PR International

  • best pr agencies in Austria 2023 - PR International
    Score
    9.94
  • best pr companies in Austria 2023 - PR International
    Company profile
    PR International is one of the most well-known lifestyle & event PR agencies in Austria. Renowned for our excellent working relationship with the local media, we specialize in promoting national and international brands who seek coverage for their products and services in the Austrian press.
  • top pr agencies in Austria 2023 - PR International
    Contact details
    http://www.pr-international.com
    +4315133024
    Address: Himmelpfortgasse 14/16, A-1010 Vienna

#5 The Skills Group

  • best pr agencies in Austria 2023 - The Skills Group
    Score
    9.93
  • best pr companies in Austria 2023 - The Skills Group
    Company profile
    We handle all media inquiries, undertake the research and editing of company content for various news channels, organize interviews and position your company spokespersons in the media environment. You are looking for an agency that specializes in the communication of sensitive and complex topics, has an excellent network, is creative and quality-certified? Then get in touch with us.
  • top pr agencies in Austria 2023 - The Skills Group
    Contact details
    https://skills.at
    +4315052625
    Address: Margaretenstraße 70, 1050 Vienna, Austria

  • best pr agencies in Austria 2023 - HEROES & HEROINES
    Score
    9.92
  • best pr companies in Austria 2023 - HEROES & HEROINES
    Company profile
    Heroes&Heroines is a digital marketing agency that leverages its expertise in public relations, content marketing, social media, and influencer engagement to help startups and challenger brands grow. Over the last decade, we’ve partnered with some of the world’s most innovative companies to bring their products to market and rapidly scale.
  • top pr agencies in Austria 2023 - HEROES & HEROINES
    Contact details
    https://www.heroes-heroines.com
    +4319291580
    Address: Kandlgasse 15/Top 7, 1070 Vienna, Austria

  • best pr agencies in Austria 2023 - currycom
    Score
    9.91
  • best pr companies in Austria 2023 - currycom
    Company profile
    That’s currycom. Since 2003, as an agency for strategy and communications, we have been using our expertise in public relations, marketing and live communications to advise companies and brands in an interdisciplinary manner based on partnership. Our experience is focused on the branches of trade, industry, food, lifestyle, FMCG, tourism and also NGOs and the public sector.
  • top pr agencies in Austria 2023 - currycom
    Contact details
    https://www.currycom.com
    +43159950509
    Address: Mariahilfer Str. 99, 1060 Vienna

#8 communication matters

  • best pr agencies in Austria 2023 - communication matters
    Score
    9.90
  • best pr companies in Austria 2023 - communication matters
    Company profile
    communication matters is an established, owner-managed public relations and public affairs agency from Vienna. We see ourselves as a full-service agency and actively support our customers from strategic advice to the practical implementation of the measures developed. We can offer you our services from the three business areas of public relations, public affairs and communication training.
  • top pr agencies in Austria 2023 - communication matters
    Contact details
    https://www.communicationmatters.at
    +4369912242665
    Address: Siebenbrunnengasse 17/7, 1050 Vienna

  • best pr agencies in Austria 2023 - Unique
    Score
    9.89
  • best pr companies in Austria 2023 - Unique
    Company profile
    We are the champions in solving the issues and messages of our customers to make their concerns heard. With our know-how and network, we support our customers in crisis situations in an advisory and operational manner. We enliven the digital world of our customers.
  • top pr agencies in Austria 2023 - Unique
    Contact details
    https://www.unique-relations.at
    +4318775543
    Address: Schönbrunner Str. 297/1 3, 1120 Vienna

#10 Kapp Hebein Partner

  • best pr agencies in Austria 2023 - Kapp Hebein Partner
    Score
    9.88
  • best pr companies in Austria 2023 - Kapp Hebein Partner
    Company profile
    We advise and support our clients in their daily communication work, in the context of extraordinary projects as well as in special media challenges and crises. As a small agency with an internationally experienced team, we work flexibly, objectively and tailored to the individual requirements of our clients.
  • top pr agencies in Austria 2023 - Kapp Hebein Partner
    Contact details
    https://www.khpartner.at
    +43123504220
    Address: Tuchlauben 8, 1010 Vienna

#11 accelent

  • best pr agencies in Austria 2023 - accelent
    Score
    9.87
  • best pr companies in Austria 2023 - accelent
    Company profile
    accelent combines many years of PR experience with the esprit of young creative people. Social media and media relations, online marketing and campaign design, events and issue management are the framework in which we operate. We create the perfect mix of the following areas for your goals and requirements. And then implement the measures consistently.
  • top pr agencies in Austria 2023 - accelent
    Contact details
    https://accelent.at
    +43122760400
    Address: Argentinierstraße 71, TOP 16/DG, 1040 Vienna

#12 Rottenschlager

  • best pr agencies in Austria 2023 - Rottenschlager
    Score
    9.86
  • best pr companies in Austria 2023 - Rottenschlager
    Company profile
    We are not simply a design and PR agency. We are much more than that. We are a content agency, which always kept its fingers on the pulse of time and which implements 360° communications in its strategies. We have no limits – and no borders – we work internationally.
  • top pr agencies in Austria 2023 - Rottenschlager
    Contact details
    https://www.rottenschlager.com
    +436706000612
    Address: Wipplingerstraße 23, A-1010 Vienna

#13 Ecker & Partner

  • best pr agencies in Austria 2023 - Ecker & Partner
    Score
    9.85
  • best pr companies in Austria 2023 - Ecker & Partner
    Company profile
    We are your team of consultants for all questions of public relations, outsourced press office or complete editing - depending on your wishes and the task at hand. And it doesn't matter whether it's corporate PR, lobbying or crisis communication, a general meeting or social media - if the matter requires it, we are on duty 24/7.
  • top pr agencies in Austria 2023 - Ecker & Partner
    Contact details
    https://www.eup.at
    +431599320
    Address: Goldeggasse 7, 1040 Vienna, Austria

#14 Baar-Baarenfels

  • best pr agencies in Austria 2023 - Baar-Baarenfels
    Score
    9.84
  • best pr companies in Austria 2023 - Baar-Baarenfels
    Company profile
    bpr is a lifestyle PR and event agency from Vienna. We offer strategies for PR, corporate PR, personality PR and events with a focus on national and international fashion brands, lifestyle brands and beauty. Our agency stands for individual and sustainable brand communication, as well as creative brainstorming, conception and implementation of strategies.
  • top pr agencies in Austria 2023 - Baar-Baarenfels
    Contact details
    https://bbpr.at
    +43151291370
    Address: Annagasse 3a/29, A-1010 Vienna

#15 PRVA

  • best pr agencies in Austria 2023 - PRVA
    Score
    9.83
  • best pr companies in Austria 2023 - PRVA
    Company profile
    the PRVA has set itself the goal of professionalizing the professional field and its further development. The PR agencies, PR consultants and corporate communicators represented in the PRVA are competent and professional contacts in all communicative matters. As consultants, they support and are responsible for strategic planning and the implementation of both comprehensive and special tasks.
  • top pr agencies in Austria 2023 - PRVA
    Contact details
    https://prva.at
    +43017151540
    Address: Lothringerstraße 12/2, 1030 Vienna, Austria

#16 Brandenstein Communications

  • best pr agencies in Austria 2023 - Brandenstein Communications
    Score
    9.82
  • best pr companies in Austria 2023 - Brandenstein Communications
    Company profile
    We are Brandenstein Communications, a PR agency from Vienna's Servitenviertel. Whether media work, social media & digital relations, crisis communication, strategy development or event management - our team of consultants works every day with passion, creativity and a wide range of experience for our customers.
  • top pr agencies in Austria 2023 - Brandenstein Communications
    Contact details
    http://www.brandensteincom.at
    +431319410111
    Address: Servitengasse 5/24, 1090 Vienna

#17 CAT Communications

  • best pr agencies in Austria 2023 - CAT Communications
    Score
    9.81
  • best pr companies in Austria 2023 - CAT Communications
    Company profile
    CAT Communications is your PR agency in Mödling near Vienna. PR consulting, media work and social media, B2B and B2C. Are you looking for professional PR and social media support and a reliable presence in online and offline media? We are your outsourced communications department.
  • top pr agencies in Austria 2023 - CAT Communications
    Contact details
    https://catcom.at
    +432236320262
    Address: Demelgasse 21-23/1, 2340 Mödling

  • best pr agencies in Austria 2023 - P&B
    Score
    9.80
  • best pr companies in Austria 2023 - P&B
    Company profile
    P&B stands for everything we do for and with our customers: PR & branding, public affairs & consulting, dots & commas and much more. With our creative team, we develop tailor-made approaches for the communication concerns of our customers. With no lesser goal than to involve people, mobilize them and create understanding for important issues.
  • top pr agencies in Austria 2023 - P&B
    Contact details
    https://www.pbagentur.at
    +4369912641323
    Address: Kirchberggasse 7/5, 1070 Vienna

  • best pr agencies in Austria 2023 - ikp
    Score
    9.79
  • best pr companies in Austria 2023 - ikp
    Company profile
    We are a full-service PR agency for strategic communication consulting, press work, crisis communication, corporate publishing, influencer relations, reputation management and much more - with an international network. As a PR agency, we are both strategy consultants and content creators, who act on the pulse of the times and never lose sight of the perspective from above - the big picture.
  • top pr agencies in Austria 2023 - ikp
    Contact details
    https://www.ikp.at
    +4315247790
    Address: Museumstraße 3/5, 1070 Vienna, Austria

#20 Grayling

  • best pr agencies in Austria 2023 - Grayling
    Score
    9.78
  • best pr companies in Austria 2023 - Grayling
    Company profile
    We are a team of publicists, planners, researchers, analysts, designers, creatives, consultants and producers.We create conversation, drive change and protect the reputation of our clients through creative communication. We have the reach, influence and infrastructure of a global agency, with the creativity, connections and cultural knowhow of a boutique.
  • top pr agencies in Austria 2023 - Grayling
    Contact details
    https://grayling.com
    +4315244300
    Address: Siebensterngasse 31, 1070 Vienna

  • best pr agencies in Austria 2023 - Identum
    Score
    9.77
  • best pr companies in Austria 2023 - Identum
    Company profile
    Identum was founded in 2002, and was an integrated communications agency from the very beginning. We bring together specialists from every field of communications and marketing under one roof – and there are now more than 20 of us. We work together to create solutions from a single source.
  • top pr agencies in Austria 2023 - Identum
    Contact details
    https://identum.at/de
    +4314802272
    Address: Strozzigasse 32-34/2, 1080 Vienna

#22 Melzer PR Group

  • best pr agencies in Austria 2023 - Melzer PR Group
    Score
    9.76
  • best pr companies in Austria 2023 - Melzer PR Group
    Company profile
    Melzer PR Group is a full-service agency specializing in press/media work, internal communication, corporate and crisis communication, new media and events. Depending on the requirement profile of our customers, our consultants/copywriters from the various departments as well as our specialists for strategy and communication consulting, media training, web development, graphics or event management are deployed.
  • top pr agencies in Austria 2023 - Melzer PR Group
    Contact details
    https://www.melzer-pr.com
    +43152689080
    Address: Stubenbastei 12, 1010 Vienna, Austria

#23 Sister Act

  • best pr agencies in Austria 2023 - Sister Act
    Score
    9.75
  • best pr companies in Austria 2023 - Sister Act
    Company profile
    SISTER ACT Public Relations is a PR agency which is, together with its showroom, based in Vienna. The main role of communicative work is centered on lifestyle, fashion, beauty, and art. Our focus lies on creative and innovative brand, image, and product communication and PR events.
  • top pr agencies in Austria 2023 - Sister Act
    Contact details
    https://www.sisteract.at
    +436769560555
    Address: Naglergasse 9/28, A-1010 Vienna

#24 Results & Relations

  • best pr agencies in Austria 2023 - Results & Relations
    Score
    9.74
  • best pr companies in Austria 2023 - Results & Relations
    Company profile
    Welcome to results & relations! What we enjoy most is supporting SMEs in their digitization in marketing and PR. Based on a location assessment, paths, goals and tools are defined. On the way to digitization, we stop again and again, on the so-called plateaus, to carry out an evaluation and, if necessary, make agile changes.
  • top pr agencies in Austria 2023 - Results & Relations
    Contact details
    https://www.results.at
    +436763012616
    Address: Gonzagagasse 16, 1010 Vienna

  • best pr agencies in Austria 2023 - Colligo
    Score
    9.73
  • best pr companies in Austria 2023 - Colligo
    Company profile
    Colligo is your skilled partner for B2B sales, marketing and digital marketing services. We offer modular services to ensure a measurable return on investment as soon as possible. With our intelligent sales and marketing mix in multiple channels, we offer you both sustainable and continuous new customer acquisition, and high-quality existing customer care.
  • top pr agencies in Austria 2023 - Colligo
    Contact details
    https://www.colligo.at/en/
    +43123630360
    Address: Bösendorferstraße 4 / Top 24, 1010 Vienna, Austria

  • best pr agencies in Austria 2023 - Zukunvt
    Score
    9.72
  • best pr companies in Austria 2023 - Zukunvt
    Company profile
    Through our method-driven process we analyse, envision, create and evaluate to meet your project’s needs as well as future standards. Agile methods, co-creation, interdisciplinary teams and always in dialogue with you, the client, help us deliver solutions that are strategically driven and perform right on target.
  • top pr agencies in Austria 2023 - Zukunvt
    Contact details
    https://www.zukunvt.com
    +436504323997
    Address: Mariahilfer Str. 93/2/24, 1060 Vienna

  • best pr agencies in Austria 2023 - Zensations
    Score
    9.71
  • best pr companies in Austria 2023 - Zensations
    Company profile
    We have high quality standards for our work and dare to break new ground. Benefit from a team of strategists & marketing professionals, passionate UX and UI designers, accessibility experts and experienced developers who really work hard for the customer experience of your customers.
  • top pr agencies in Austria 2023 - Zensations
    Contact details
    https://www.zensations.at/de
    +436763658339
    Address: Tuchlauben 7a, 1010 Vienna

#28 Black Dolphin

  • best pr agencies in Austria 2023 - Black Dolphin
    Score
    9.70
  • best pr companies in Austria 2023 - Black Dolphin
    Company profile
    Black Dolphin is a communication cooperative that taps into tried-and-true talent – a unique team of experienced strategists, editors, and PR pros with a rich background in business and a passion for challenges. We deliver strategic guidance and inimitable execution to support visionary leadership and create positive momentum in communications.
  • top pr agencies in Austria 2023 - Black Dolphin
    Contact details
    https://black-dolphin.com
    +436702087727
    Address: Vienna, Austria

#29 Paul Steinhauer

  • best pr agencies in Austria 2023 - Paul Steinhauer
    Score
    9.69
  • best pr companies in Austria 2023 - Paul Steinhauer
    Company profile
    Paul Steinhauner PR & Social Media Marketing is a public relationship agency in Vienna. Online marketing and social media marketing are more important than ever in WEB 2.0. We help you to develop the right public relations strategy so that you can differentiate yourself even better from your competitors.
  • top pr agencies in Austria 2023 - Paul Steinhauer
    Contact details
    https://paulsteinhauer.com
    +4369910332200
    Address: Franz-Josefs-Kai 21/33a, 1010 Vienna

#30 bettertogether

  • best pr agencies in Austria 2023 - bettertogether
    Score
    9.68
  • best pr companies in Austria 2023 - bettertogether
    Company profile
    The bettertogether group took advantage of the corona pandemic and the accelerated digitization and repositioned and sharpened its portfolio. With shift01, existing and potential customers receive a complete digital package from a single source: from strategy and consulting to digital marketing, content creation and channel management. From social media to videos and podcasts to websites.
  • top pr agencies in Austria 2023 - bettertogether
    Contact details
    https://www.bettertogether.com
    +4318902409
    Address: Lindengasse 26/2 3, 1070 Vienna

How to Choose a PR Agency?

Looking for the best PR agencies in Austria? This piece will help you identify what important aspects to consider before making your choice.
PR – or Public Relations – is an important aspect of running your business or brand, as when done well, it can positively raise your company’s profile while ensuring that you reach the right audience. It is often confused with marketing and while it is a part of marketing, PR relates to unpaid activities, rather than paid for marketing campaigns. Some people are naturally born with the ability to persuade and sell, without having any real PR training but mostly, for a successful PR campaign you’d need to consider hiring one of the best PR agencies in Austria. When you’re paying for a service, you obviously want quality and a PR team who greatly understand your industry sector – but what else should you look for when choosing a PR agency to promote your business or brand? Read on for our top tips.

What Are Your Objectives and Goals?

Before you dive in looking for the best PR agencies in Austria, set your objectives because without knowing what it is you want to achieve, you won’t know what you’re looking for! Start by pinpointing what it is you want your PR agency to do for you. Of course, you want them to get your brand in front of the right people, but what else do you want? Greater sales? A bigger slice of social media? Do you want to run a PR campaign to draw in the press, so they write positively about your brand? Perhaps you want to navigate negative information that’s online or offline? Define your objectives before you begin your search for the best PR companies in Austria. Bear in mind that any objective or goal you set should be specific, measurable, attainable and time-bound.

What Type of PR Agency Do You Need?

Once you’ve set your goals and objectives, think about the type of PR agency that’s right for you because many are specific to certain industry sectors. If you’re in fashion, for example, you’ll want a fashion PR team, if you’re in fitness, then choose one with relevant fitness experience and so on. There are also PR agencies that specialize in social media and those that deal with local news such as radio and newspapers – do some research and come up with a shortlist of approximately three best PR agencies in Austria that you think could be a good fit. If you speak to them and decide they’re not the right fit, go back and draw up a second shortlist.

Know Your Budget

Before you get on the phone, organise a Zoom or even send an email it’s important to set your budget. How much do you want to spend on PR? Do you also want to run marketing alongside your PR? If so, what are you allocating for that too? What can you realistically afford? Do you want to pay monthly or for a one-off PR exercise? If you don’t want to spend a vast sum of money, you might have to make some compromises, whether it’s on the size of agency you want or perhaps you might be able to find a freelancer to help you on an ad hoc basis. There are lots of routes you could explore if you can’t afford one of the best PR companies in Austria.

Do You Have any In-House Experience?

It might be worth exploring if anyone in your existing team could take on your business’ PR – especially if you have a tight budget. Perhaps you already have a person working for you who’s great with their own social media? If there’s no one in your team who can take on the role, then your PR agency of choice should have relevant experience to what it is you want to do. Ask to see examples of what they’ve done before, if they’re genuinely one of the best PR companies in Austria, they’ll have plenty to show you. If you want podcasts, social media, news articles, blogging etc. then check they can do that and that it’s in your niche area. See tangible examples of how their PR campaigns have worked for their existing clients. If they can’t show you anything, don’t use them!

Check Qualifications and Credentials

When you’ve got your final two or three best PR agencies in Austria to choose from, go through their qualifications and credentials, especially if you’re struggling to make your final selection. Do the team members have relevant qualifications like degrees in PR, journalism, media, marketing or similar? Where else have they worked? How long have they worked in PR? What relationships do they have with local and national journalists? You’re looking for extensive knowledge so these are all the questions you need to ask, and one other essential question is how they navigate their clients through problematic scenarios. For example, negative press. A quality PR agency in Austria will be able to reverse negativity and spin a story! Ask to see examples.

What’s Their Communication Like?

Public Relations is about communication so if you feel you’re struggling to communicate with any of your shortlisted best PR companies in Austria, they won’t be right for you! A PR agency should have exemplary written and verbal skills and remember, they’re working on your behalf, so they’ll be representing you. It’s essential that you are satisfied with their communication, especially if they’re taking on your social media, blogging, interviews, podcasts, videos, news and more.

Do They Understand Your Business?

We’ve already mentioned that it’s best to choose a PR agency with relevant industry experience. Make sure your final selection does know your business area and has the right connections too. It will be their job to build your brand and get you noticed. Ask to see examples of what they’ve done in your industry, whether it’s events, journalism, press releases, social media, articles and anything else relevant.

Are They Digitally Capable?

Today, the business world thrives in a completely digital environment and that’s only going to get bigger. Does your PR agency have the right digital capabilities to respond to help you succeed? Ask for examples, such as SEO (search engine optimization), link-building, online presence, content generation, websites, social media and more. For the best PR companies in Austria that specialize in social media, look at the accounts they manage, check the engagement, request to see their analytical reports because there’s nothing better than genuine proof!

Finally, before you make your decision and when you’ve negotiated a budget that suits you, ask your shortlisted best PR agencies in Austria to create an example plan for your business over a period of 3 months. The plan should show what they propose to do for you plus the goals attached to each activity. For example, it might be to grow your followers on your social media channels, or to expose your brand to the press through interesting articles. It could be you want to run an event, either on a local, national or even international level. What is it that they propose and are you excited to work with them? If you feel that they’re a great fit – then you should instinctively know they’re right for you. If in doubt, look again.

Best PR agencies ratings by country

*14 additional factors that generate 25% of agencies ratings:
  • internal SEO optimization
  • DR domain
  • average DR of referring domains
  • positions of the agency in Google Austria (Vienna)
  • the number of brand mentions in Google Austria (Vienna)
  • availability of pages on social networks
  • ER of social media pages
  • presence on Clutch
  • Clutch, Trustpilot, Sortlist and other platforms' reviews
  • partnership with Google
  • number of digital marketing awards
  • number of years in the market
  • number of employees
  • number and quality of cases in the last year